Escape the Ordinary
Luxury tea blends for calming rituals.
Welcome to the world of Lyons Tea Exchange and immerse yourself in moments of solitude.
Escher Group was engaged in an end-to-end capacity to bring Lyons Tea Exchange from idea to reality. To prepare for their launch, we handled everything from brand development, product design, and packaging to product visualisations, imagery creation, and website development.
Lyons Tea Exchange is a US-based brand, selling across the globe. Our involvement from initial launch continues to support objectives to scale with ongoing marketing management, including email campaigns, new product visualisations and social media marketing.
Lyons Tea Exchange
Immerse yourself in moments of solitude.
END-TO-END
From launch to ongoing ...
Escher Group collaborated with Lyons Tea Exchange to bring their vision to life, guiding them from concept to a thriving e-commerce presence. Our involvement spanned every stage of development, ensuring a seamless and impactful brand launch.
We began by crafting a distinctive brand identity, followed by product prototyping and custom packaging design. To elevate the creative process, we produced detailed 3D-rendered visuals, which accelerated website development and enabled a successful pre-sale launch.
For their e-commerce platform, we delivered a robust, user-friendly solution designed to support multi-channel integration. Alongside this, we introduced sophisticated marketing automation strategies to foster meaningful customer engagement and retention.
Our partnership with Lyons Tea Exchange continues to this day, as we provide integrated marketing communications that support their growth and ongoing success.
TESTIMONIAL
Partnering with Escher Group made launching my business an incredibly smooth process. I initially approached my idea without a clear direction, but their expertise in branding, packaging, website design, and every step of the launch provided invaluable guidance. Their ability to not only assist with product development and packaging design, but also provide photorealistic 3D product photography enabled me to begin preselling before my stock arrived, which had a significant impact on the success of our launch. Escher Group’s support has been instrumental in our growth, and we continue to work closely with them—a relationship we see continuing well into the future.
Sydney Lyons
Founder, Lyons Tea Exchange
Integrated Marketing Communications Agency